When it comes to protecting yourself and your business online, private browsing or choosing a VPN are common options. Private browsing only prevents your browser from storing information on your local device, but it doesn't stop data being shared between your computer and your internet service provider. On the other hand, a VPN (Virtual Private Network) encrypts your internet traffic and hides your IP address, providing a higher security and privacy. It masks your IP address, making it harder for third parties to track your online activities.